Coca-Cola Hellenic Bottling Company
Brands & companies
An exceptional co-branding partnership with one of the leading international players in the beverage industry.
At Punto Piuma Home, we brought our passion and expertise to the creation of seating for Coca-Cola Hellenic Bottling Company, one of the most prominent leaders in the global beverage sector. We are proud to have been chosen by The Coca-Cola Hellenic Bottling Company team to design the outdoor setups for bars and public spaces. The iconic company recognized our dedication and passion for crafting indoor and outdoor furniture, as well as bedroom accessories.
The project phases
The project aimed to create new spaces for relaxation, conviviality, and design. We immediately got to work, conceptualizing products that would meet the specified requirements and achieve the outlined objectives. First, we selected seating models that best aligned with the brand’s needs, followed by designing the layout of the outdoor and relaxation areas.
A key focus was the creation of customized prints featuring the logos of Fuze Tea and Kinley, achieved through meticulous attention to fabric details, shapes, and colors. As always, we utilized our high-quality raw materials, handcrafted with precision. To create premium products, we rely on skilled and creative artisans who produce ergonomic designs that are both unique and easy to clean. In addition to being stylish and comfortable, our seating is water-resistant and sunproof, ensuring lasting fabric quality and color vibrancy over time.
Punto Piuma Home and Coca-Cola Hellenic Bottling Company: an exceptional co-branding
This collaboration gave rise to a unique project: Punto Piuma Home joined forces with Coca-Cola Hellenic Bottling Company for an outstanding co-branding initiative, resulting in branded seating for public areas, bars, and venues. Through this partnership, we are thrilled to offer people moments of relaxation, comfort, conviviality, and design.
We produced vibrant poufs and bean bags inspired by the Fuze Tea logo and its fresh, colorful, and fruity world, as well as by Kinley’s logo, characterized by cooler, more assertive tones.